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Smitten Kitten is home to quintessential boutique lingerie, for kittens and toms 
who are on the prowl for special occasion intimates...    

Our Story


...from local indie labels to famed global brands, we offer you
fashion focused lingerie for everyday best, or for leading your way to boudoir bliss...


Our Story
Smitten Kitten is an independent Lingerie Boutique that originated in a little Melbourne alleyway in March 2003. The French inspired  boutique developed a following for its local and imported lingerie, perfume and bedroom accessories. The popular alley cats later  moved uptown to Melbourne’s vibrant laneway, Degraves Street, which it called home for the next eight years.  Today Smitten Kitten  lives online; sharing the wonderful world of lingerie with you.

The labels we showcase are quintessential to boutique lingerie. We have carefully handpicked a small selection of pieces from our  favourite designers', to tempt your hearts desire.  

Special occasion lingerie is at the heart of Smitten Kitten.  The pieces we house are made from silk, cotton, delicate lace and tulles; perfect for occasions such as weddings, anniversaries and weekends away. Smitten Kitten offers top of the range directional fashion lingerie as well as affordable boutique brands and is loved by women for its comfortable everyday pieces, that are a style note above the rest.

The Smitten Kitten boutique was a pussycat for press and received a substantial amount of media coverage in local publications and featured in Australian Vogue, Brazilian Vogue, Harpers Bazaar and Marie Claire.  We participated in several Melbourne Spring Fashion Weeks and events around the city. The boutique became well recognised in Melbourne featuring in City of Melbourne advertisements, as well as Lonely Planet, Virgin Blue and Qantas in-flight magazines as a must-see boutique.  It also featured on Australian News and the Destination television series as a highly recommended place to shop.

Thank you for loving lingerie with us, at Smitten Kitten it’s what’s underneath that matters…